Compliance

Terms of Use

Last updated: 11 June 2026

These Terms of Use (“Terms”) govern your access to and use of the website located at https://intentbridge.co/ (the “Website”) and the lead generation and client acquisition services provided by IntentBridge, a trading name of Purple Labs AB (Reg. No. 559100-6506), Sweden (“IntentBridge”, “we”, “us”, or “our”). By accessing the Website, requesting a quote, placing an order, or otherwise using our services (collectively, the “Services”), you (“you”, “your”, or the “Client”) agree to be bound by these Terms. If you do not agree, do not use the Website or the Services.

1.Who may use the Services

The Services are intended for businesses and are offered on a business-to-business basis only. By using the Services, you represent and warrant that:

  • you are at least 18 years old and have the legal authority to enter into these Terms on behalf of yourself or the business you represent;
  • you are a legitimate business that is legally permitted to receive, contact, and act upon the leads you order, including holding any licenses, registrations, or professional authorizations required in your industry and jurisdiction; and
  • your use of the Services and of any leads obtained through them will comply with all laws and regulations that apply to you.

The Services are not directed to consumers and are not intended for personal, family, or household use. We reserve the right to refuse service to, or to decline or terminate any engagement with, any individual or business at our sole discretion.

2.IntentBridge is not a law firm

IntentBridge is a marketing and lead generation company. IntentBridge is not a law firm, attorney referral service, lawyer referral service, legal advisor, or legal representative, and we do not provide legal advice or legal services. Nothing on the Website or in the Services constitutes legal advice or creates an attorney–client relationship. Where you are a law firm, attorney, or other regulated professional, you are solely responsible for ensuring that your use of the Services complies with the professional, ethical, and advertising rules that apply to you.

3.The Services

IntentBridge operates a performance-based lead generation and client acquisition service. Depending on the package you select and the order you place, the Services may include:

  • generating and qualifying prospective customer leads (“Leads”) in the categories and industries you specify;
  • creating advertising creatives, building landing pages, and configuring integrations with tools and platforms you use;
  • running and funding the advertising campaigns used to generate Leads; and
  • delivering Leads to you in real time through your chosen channel (such as email or a CRM).

The specific scope, Lead criteria, volume, exclusivity, delivery method, and pricing applicable to you will be set out in the quote, order form, or written agreement you accept (“Order”). Where an Order conflicts with these Terms, the Order controls for that engagement.

4.Lead criteria and qualification

You are responsible for defining the criteria for the Leads you wish to receive (such as type, geography, and other filters). A “Qualified Lead” means a prospect who voluntarily submitted their information through a property owned or operated by IntentBridge, meets the targeting criteria agreed in your Order, and whose contact information has passed our validation procedures (which may include profiling, targeting, and one-time-password (OTP) verification of contact details).

You acknowledge that:

  • a Lead represents a prospective customer who has expressed interest; it is not a guarantee that the person will respond, qualify under your own intake standards, retain you, or generate any revenue;
  • the accuracy and completeness of information supplied by a prospect is outside our control; and
  • you remain solely responsible for independently assessing, qualifying, and verifying each Lead before acting on it.

5.Lead exclusivity

Where your Order specifies that Leads are exclusive, each such Lead will be delivered to you only and will not be resold by us to another buyer. You may not resell, redistribute, share, or transfer Leads to any third party, and you may use Leads only for the purpose set out in your Order.

6.Invalid Leads and replacements

If you believe a Lead does not meet the criteria agreed in your Order, you may submit an invalid Lead claim to us by email at [email protected], with reasonable supporting detail, promptly after the Lead is delivered. We may, at our discretion, replace or issue a credit for Leads that we determine to be invalid, such as Leads that are duplicates, contain materially false or non-functioning contact details, or fall outside the agreed criteria.

The following are not grounds for replacement or credit: a prospect who declines your services, does not answer or respond, changes their mind, is slow to reply, or does not ultimately become a paying client. Our replacement or credit, where granted, is your sole and exclusive remedy for an invalid Lead.

7.Fees and payment

Fees for the Services are charged on a pay-per-lead and/or package basis as set out in your Order. We do not charge monthly retainers, long-term contract fees, or upfront setup fees unless expressly stated in your Order.

The payment terms, billing method, and payment schedule applicable to you are agreed with you in your Order. All fees are stated exclusive of any applicable taxes, which you are responsible for paying where required. Ownership of, and all usage rights to, delivered Leads remain with IntentBridge until all applicable fees for those Leads have been paid in full; until then, you have no right to use, contact, or otherwise act upon a Lead. Late or failed payments may result in suspension or termination of the Services. Except as expressly provided in Section 6, fees paid are non-refundable.

8.Your responsibilities when using Leads

You are solely responsible for how you contact and handle Leads. Without limiting this, you agree that you will, at your own cost and risk:

  • comply with all laws and regulations applicable to your outreach and marketing, including (where relevant to you) the Telephone Consumer Protection Act (TCPA), state and national telemarketing and “do-not-call” rules, anti-spam laws, and consumer protection and advertising laws;
  • comply with all professional and ethical rules that apply to your business and industry, including any advertising, solicitation, or licensing requirements;
  • comply with all applicable data protection and privacy laws in relation to personal data you receive, store, and process; and
  • obtain your own legal advice regarding your contact practices.

You acknowledge and agree that compliance with the TCPA, state telemarketing laws, attorney and professional advertising rules, data protection laws, and all other regulations applicable to your contact with, and handling of, Leads is solely your responsibility. IntentBridge has no responsibility or liability for how you contact, use, or handle any Lead.

9.Data protection and privacy

In the course of providing the Services we collect personal data from prospective customers and transmit it to you. Our handling of personal data is described in our Privacy Policy and TCPA Consent pages, which form part of these Terms. When you receive personal data from us, you act as an independent controller of that data and are responsible for handling it in accordance with applicable data protection laws.

10.Intellectual property

All content on the Website and all materials we create or use in delivering the Services — including advertising creatives, landing pages, software, systems, processes, text, graphics, logos, and the “IntentBridge” name and branding — are owned by us or our licensors and are protected by intellectual property laws. We grant you no rights in these materials except the limited right to use delivered Leads as permitted under your Order. You may not copy, reproduce, modify, or create derivative works from our materials without our prior written consent.

11.Acceptable use

You agree not to use the Website or the Services to:

  • violate any law or regulation, or infringe the rights of others;
  • resell or redistribute Leads in breach of these Terms;
  • introduce malware, attempt to gain unauthorized access to our systems, or interfere with the operation of the Website or Services; or
  • misrepresent your identity, business, or authorization to receive Leads.

12.Confidentiality

Each party may receive non-public information of the other in connection with the Services. Each party agrees to keep the other’s confidential information secret, to use it only for the purpose of the engagement, and not to disclose it to third parties except as required by law or as reasonably necessary to perform the Services.

13.No guarantee of results

You acknowledge that a Lead represents a prospective customer who has expressed interest and is not a guarantee of any outcome. To the fullest extent permitted by law:

  • IntentBridge makes no representation or warranty regarding client acquisition, conversion, case value, settlement value, revenue generation, profitability, return on investment, or return on advertising spend; and
  • IntentBridge makes no representation regarding the legal merits, viability, validity, settlement potential, or value of any claim, case, or matter associated with any Lead generated through the Services.

You are solely responsible for assessing, qualifying, and acting upon each Lead and for your own business results.

14.Disclaimers

We do not warrant that the Services will be uninterrupted or error-free, or that any particular volume of Leads will be available.

15.Limitation of liability

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law.

16.Indemnification

You agree to indemnify, defend, and hold harmless IntentBridge and its owners, employees, and agents from and against any claims, damages, liabilities, losses, and expenses (including reasonable legal fees) arising out of or relating to: (a) your use of the Services or any Lead; (b) your contact with, or handling of data relating to, any prospect; (c) your breach of these Terms; or (d) your violation of any law or the rights of any third party.

17.Force majeure

Neither party will be liable for any delay or failure to perform resulting from events beyond its reasonable control, including internet or hosting outages, advertising or other platform disruptions or account suspensions, acts or omissions of government, natural disasters, labour disputes, or the failure or unavailability of third-party service providers. This Section does not excuse any obligation to pay amounts due for Services already delivered.

18.Term, cancellation, and termination

There is no minimum term and no long-term commitment. You may cancel ongoing Services at any time in accordance with your Order, subject to payment for Leads and Services already delivered. We may suspend or terminate your access to the Website or the Services at any time if you breach these Terms, fail to pay, or use the Services unlawfully. Sections that by their nature should survive termination (including those relating to intellectual property, confidentiality, no guarantee of results, disclaimers, limitation of liability, indemnification, and governing law) will survive.

19.Governing law and disputes

These Terms are governed by the laws of Sweden, without regard to conflict-of-law principles. You agree that any dispute arising out of or relating to these Terms or the Services will be subject to the exclusive jurisdiction of the courts of Sweden, except where mandatory law provides otherwise.

20.Changes to these Terms

We may update these Terms from time to time. When we do, we will revise the “Last updated” date above. Material changes will take effect when posted on the Website, and your continued use of the Services after that point constitutes acceptance of the updated Terms.

21.General

These Terms, together with your Order and the policies referenced here, constitute the entire agreement between you and us regarding the Services. If any provision is found unenforceable, the remaining provisions will remain in effect. Our failure to enforce any right is not a waiver of that right. You may not assign these Terms without our consent; we may assign them in connection with a merger, acquisition, or sale of assets.

22.Contact

Questions about these Terms can be sent to:

Purple Labs AB (trading as IntentBridge), Sweden Email: [email protected]